Uplift Talk, Predictive Analytics World
I'll be speaking about Uplift Modelling at Predictive Analytics World in London on 15th November. The talk abstract is here.
posted by njr at 08:40 PERMALINK
13 September 2010
On control groups, lift, direct marketing and analytics . . . mainly
I'll be speaking about Uplift Modelling at Predictive Analytics World in London on 15th November. The talk abstract is here.
posted by njr at 08:40 PERMALINK
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